Tesla keeps hitting robotaxi roadblocks
One of the most important branding decisions a company can make about its product is the name. It needs to be catchy and descriptive. But when trademarking, it also can’t be “generic,” according to the U.S. Patent and Trademark Office, which rebuffed Tesla’s (TSLA) application to trademark the term “robotaxi” for its…Read more...
One of the most important branding decisions a company can make about its product is the name. It needs to be catchy and descriptive. But when trademarking, it also can’t be “generic,” according to the U.S. Patent and Trademark Office, which rebuffed Tesla’s (TSLA) application to trademark the term “robotaxi” for its…
