Consumers are cutting back on fancy snacks. Here’s how General Mills is responding.

The packaged-food giant’s CEO doesn’t think it needs to play into “a race to the bottom on pricing,” and should instead emphasize the flavor and health benefits of its snack lineup.

Mar 19, 2025 - 18:21
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Consumers are cutting back on fancy snacks. Here’s how General Mills is responding.
The packaged-food giant’s CEO doesn’t think it needs to play into “a race to the bottom on pricing,” and should instead emphasize the flavor and health benefits of its snack lineup.