Target sounds alarm on unexpected customer behavior
The retail giant is proceeding with caution as shoppers change their tune.
Over the past few years, Target (TGT) has been pulled in two different directions.
The retail giant first faced boycott calls from conservative consumers in 2023 over its pride collection, which garnered backlash for containing items that were marketed toward children. Since then, Target has received criticism for its diversity, equity, and inclusion policies, and its sales have struggled for several financial quarters.
