Shark Tank's Kevin O'Leary calls this financial perk 'worthless'

The 'Shark Tank' millionaire made the bold statement during an interview.

May 8, 2025 - 18:18
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Shark Tank's Kevin O'Leary calls this financial perk 'worthless'

It seems like no matter where you shop or go out to eat these days, every business wants to give you a loyalty card and encourages you to start earning points by being a repeat customer.

Often these programs give you a treat for signing up, like a free coffee or something to eat. It's an easy way to coerce consumers, so it's no surprise it works. And if you have a favorite spot you really like to go to, you may as well earn points for your purchases and rack up some free stuff once in a while.