Let's talk TV tourism
Every few years, a show hits so big it reshapes the travel industry. The White Lotus didn’t just mint memes — it spiked bookings at Four Seasons resorts from Hawaii to Sicily to Thailand, making “White Lotus tourism” a thing. But while this may feel like a uniquely modern phenomenon, it’s actually part of a much older…Read more...


Every few years, a show hits so big it reshapes the travel industry. The White Lotus didn’t just mint memes — it spiked bookings at Four Seasons resorts from Hawaii to Sicily to Thailand, making “White Lotus tourism” a thing. But while this may feel like a uniquely modern phenomenon, it’s actually part of a much older…