Will Coca-Cola's Proven Pricing Power Help Its Stock Soar? Here's What History Says.
Economic worries, prompted by ongoing uncertainty about how tariff announcements will ultimately play out, are scaring investors. The benchmark S&P 500 index has lost 8% of its value in 2025 (as of April 14).Not all businesses have fared as poorly. Look at Coca-Cola (NYSE: KO). The global beverage giant has seen its shares rise 17% this year thanks to steady financial performance that investors might appreciate more these days.In times like now, it's reassuring to know that Coca-Cola can raise prices on its products. But will pricing power, a fantastic trait for any business to have, help the beverage stock soar? History provides the answer.Continue reading
Economic worries, prompted by ongoing uncertainty about how tariff announcements will ultimately play out, are scaring investors. The benchmark S&P 500 index has lost 8% of its value in 2025 (as of April 14).
Not all businesses have fared as poorly. Look at Coca-Cola (NYSE: KO). The global beverage giant has seen its shares rise 17% this year thanks to steady financial performance that investors might appreciate more these days.
In times like now, it's reassuring to know that Coca-Cola can raise prices on its products. But will pricing power, a fantastic trait for any business to have, help the beverage stock soar? History provides the answer.
