Why Roku Stock Is Soaring Today

Did you catch Roku's earnings surprise? Here's why the media-streaming veteran's stock skyrocketed on Friday.

Feb 14, 2025 - 20:26
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Why Roku Stock Is Soaring Today

Shares of Roku (NASDAQ: ROKU) soared on Friday following a strong earnings report. The media-streaming technology expert's stock rose as much as 20.9% in the morning session before settling back at a still-impressive 14% gain by 1:35 p.m. ET.

Your average Wall Street analyst expected Roku's fourth quarter to show a net loss of $0.42 per share on approximately $1.15 billion in sales. The reported loss was a much smaller $0.24 per share, and revenues came in hot at $1.20 billion.

Roku's customer metrics were also robust. In the fourth quarter, the company added 4.3 million net new streaming households, a 5% sequential increase. Streaming hours rose by 10%, and Average revenue per user (ARPU) ticked 4% higher than the year-ago period.

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