Target unveils genius strategy to boost seasonal sales
Target is revealing its strategy to bank off of the seasonal sales momentum just in time for Easter.
Target has experienced a slight slowdown in various areas of its business over the last few quarters, causing net sales to decline by nearly 1% for the full year of fiscal 2024.
To keep customers engaged, the retailer is prioritizing newness, increasing product offerings based on customers' needs while continuing to serve as a one-stop shop.
