Target CEO makes bold move to dodge big boycott from shoppers
The retail giant is attempting avoid a major threat.
Target (TGT) has some major challenges on its hands. The retailer has recently suffered from boycott threats and declining foot traffic in its stores as it faces sharp criticism for following a controversial trend in corporate America.
In January, Target unexpectedly scaled back its diversity, equity, and inclusion program shortly after President Donald Trump issued an executive order dismantling the federal government’s DEI programs. In the executive order, he claimed that the programs enforce “illegal and immoral discrimination.”