T-Mobile announces free new perk for customers after major loss

The phone carrier is fighting to combat alarming customer behavior.

Jun 26, 2025 - 00:20
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T-Mobile announces free new perk for customers after major loss

T-Mobile  (TMUS) is boosting its efforts to win back customers, after a series of price increases prompted many to cut ties during the first few months of the year.

T-Mobile’s first-quarter earnings report for 2025 revealed that the company’s postpaid phone churn, the number of customers who cut their phone service, increased by 5 basis points year-over-year during the quarter.