MicroStrategy rebrands as Strategy with a Bitcoin-inspired logo

Bitcoin-maximalist and business intelligence firm MicroStrategy (MSTR) has rebranded as Strategy, unveiling a new identity centered around Bitcoin.The rebrand features a stylized “B” logo and adopts orange as its primary brand color, which the company says symbolizes energy, intelligence, and Bitcoin. With the…Read more...

Feb 9, 2025 - 23:29
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MicroStrategy rebrands as Strategy with a Bitcoin-inspired logo

Bitcoin-maximalist and business intelligence firm MicroStrategy (MSTR) has rebranded as Strategy, unveiling a new identity centered around Bitcoin.The rebrand features a stylized “B” logo and adopts orange as its primary brand color, which the company says symbolizes energy, intelligence, and Bitcoin. With the…

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