From Paris to Dubai: Mama Shelter brings fresh, creative vibe to the Middle East

The post From Paris to Dubai: Mama Shelter brings fresh, creative vibe to the Middle East appeared first on TD (Travel Daily Media) Travel Daily Media.

Dubai’s ever-expanding hospitality sector has welcomed a bold new entrant—the arrival of Mama Shelter, the French-born lifestyle hotel brand renowned for its vibrant energy, eclectic design, and socially driven experiences. Marking its first foray into the Middle East, the 19th global outpost of Mama Shelter has officially opened its doors in Business Bay, adding a fresh, unconventional twist to Dubai’s increasingly competitive hotel landscape.

While Dubai is home to some of the most opulent hotels in the world, with over 820 hospitality establishments and nearly 150,000 hotel rooms, Mama Shelter is taking a different approach. Instead of competing in a “Star Wars battle” for six- and seven-star hotels, the brand aims to redefine hospitality by focusing on creativity, community, and inclusivity.

“In Dubai, at a time when all the world’s luxury hotels compete in a ‘Star Wars’ battle for five, six, or even seven stars, with marble and thick carpets, Mama Shelter has simply chosen to settle here, preserving its soul and character,” said Serge Trigano, co-founder of Mama Shelter. “A magical and relaxed place, open to everyone—locals, expatriates, businesswomen and men, and tourists—who will come to enjoy and experience this vibrant city-state.”

Founded in 2008 by the Trigano family, the same visionaries behind Club Med, Mama Shelter quickly gained recognition for its rebellious yet accessible luxury, breaking traditional hospitality norms by creating playful, design-forward, and socially engaging spaces. From its original location in Paris to Los Angeles, London, and Rome, the brand has always prioritized affordability without sacrificing personality, and now it brings its unique energy to Dubai.

Dubai’s hospitality market is projected to grow to USD 69.57 billion by 2030, with a 5.46% compound annual growth rate (CAGR). With the rise of lifestyle-driven hotels catering to modern travelers, Mama Shelter is stepping in at the perfect time to tap into Dubai’s young, socially connected audience seeking more than just a place to stay.

A Hub for Creativity, Work, and Social Connection

Located in the heart of Business Bay, Mama Shelter Dubai offers 197 design-forward rooms, each with premium bedding, organic amenities, and complimentary films. The hotel features CineMama, an open-air cinema, and four outdoor pools, blending relaxation with entertainment. For professionals and creatives, Mama Shelter provides five ateliers—coworking and event spaces designed to foster collaboration and innovation.

“Mama Shelter is not just a hotel; it’s a movement,” said Cédric Gobilliard, COO of Mama Shelter. “Dubai is a city of bold vision and cultural diversity, a perfect match for Mama Shelter’s ethos of equality, freedom, and social harmony. This space is designed to inspire, connect, and celebrate people from all walks of life.”

A Strategic Move for Khamas Hospitality

The arrival of Mama Shelter Dubai is a significant milestone for Khamas Hospitality, which has been actively expanding its portfolio with innovative, forward-thinking brands. “It brings us immense pride to unveil the first flagship Mama Shelter in the Middle East,” said Pawan Kachroo, Managing Director at Khamas Hospitality. “This marks a monumental milestone for us, adding another evolutionary brand to our portfolio. Our vision, aligned with Dubai’s commitment to vibrancy, innovation, and elegance, has created this modern and unconventional hospitality experience.”

As Dubai continues to diversify its tourism offerings, lifestyle-driven hospitality brands like Mama Shelter are reshaping the city’s hotel scene. With its emphasis on affordable luxury, creative energy, and social connection, Mama Shelter Dubai offers a refreshing contrast to the city’s high-end hotels, proving that hospitality isn’t just about five-star amenities—it’s about experience, engagement, and a sense of belonging.

The post From Paris to Dubai: Mama Shelter brings fresh, creative vibe to the Middle East appeared first on Travel Daily Media.