Burger King Menu adds new Whopper customers demanded

The Whopper carries a heavy load for Burger King.

While McDonald's has nearly 20 $1 billion menu items, Burger King has only its signature sandwich. But that has not stopped the chain from leveraging its biggest hit into places you would not expect it to go.

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It has offered countless novelty Whoppers, the Whopper Melt line, and even the Impossible Whopper, which replaces the beef with the plant-based alternative.

Restaurant Brands International (QSR) Chief Executive Joshua Kobza celebrated the Whopper during his company's fourth-quarter-earnings call.

"Recent menu initiatives, such as the Addams Family Menu, featuring Wednesday's Whopper, the Million Dollar Whopper campaign and the Melts platform have reinforced that guests crave innovation and high-quality food at a great price," he said.

The CEO also promised more Whoppers to come as he talked about the chain's plans for 2025.

"You'll also see us focus on the Whopper again," he said. "We had some very successful activations, things like the Million Dollar Whoppers, where we had guest-created versions of the Whopper that really appealed to guests and I think puts the Whopper in the right place as a premium product. So you should expect to see more Whopper innovation in 2025."

Burger King delivers the People's Whopper

Burger King has long used the slogan "Have it Your Way" — but that's not always a good way to enable customers to design menu choices. In fact, any time a chain does it, you have to at least consider the famous Homer Simpson line from a Season 5 "The Simpsons" episode.

"I’m a white male, age 18 to 49. Everyone listens to me, no matter how dumb my suggestions are," he said.

Homer then reaches into the cabinet and pulls out a can of “Nuts and Gum” sporting the slogan “Together at Last,”

That might be an extreme example, but giving the people what they want is not always a good idea.

Burger King has opted, however, to hold true to its slogan with its latest Whopper. 

"Last year, for the first time ever, Burger King encouraged Guests to create their own version of the Whopper through the Million Dollar Whopper Contest, which culminated with the launch of three new and delicious Guest-created Whopper sandwiches in restaurants nationwide," the chain said in a news release. 

"And now BK fans are asking for more. That’s why starting March 6, Burger King is introducing The Steakhouse Bacon Whopper, the latest Whopper innovation inspired by guests’ requests."

Meet the latest Burger King Whopper

The new Whopper was actually a combination that was submitted for the Million Dollar Whopper promotion. It was also heavily supported on social media even though it didn't win the contest.

The Steakhouse Bacon Whopper combines signature steakhouse items including A1 steak sauce, crispy onions, bacon, Swiss cheese, creamy peppercorn aioli, lettuce and tomato. 

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"In addition to bringing a new Whopper to menus, Burger King is also encouraging guests to test new ways to enjoy their favorite combo meal — by choosing premium same-sized side options at no additional cost," the chain said. 

"For the first time ever, in addition to classic French Fries, Onion Rings, and Have-sies, guests can request Chicken Fries, Mozzarella Fries or Churro Fries to accompany their favorite sandwich and soft drink to create their own personalized dream combo meal."

Burger King customers also have the option to support the Burger King Foundation by rounding up their order total to the nearest dollar when they dine at participating restaurants from March 3 through April 11. 

"These generous donations will aid the [foundation] in its mission to further students’ education through scholarships, building on the more than $60 million that has been awarded to recipients across the U.S. and Canada since 2000," the company added.