Burberry plans major layoffs in desperate reset for luxury brand
One of fashion’s biggest names is making massive cuts, and investors are paying attention.

After chasing trends, this iconic label is retreating to its roots.
A legendary fashion label — once synonymous with cool, effortless elegance — is now taking a wrecking ball to its most recent playbook.
Related: Luxury fashion group reeling after disastrous quarter
For years, this brand chased relevance through hype drops, high-concept runway shows, and price tags that pushed even loyal shoppers away — a full-on identity crisis that left it drifting from what made it great.