Beloved brewery, beer brand asks for help to avoid bankruptcy
The beer-maker's owners have decided to ask for help in order to save their brand.
We live in a time where people willingly asks their friends and family for financial help through things like Go Fund Me pages.
Those pages have been used to raise funds for noble causes like paying for healthcare expenses or for housing after an unexpected disaster. They have also been used for less nobly pursuits like paying for travel or funding someone's platic surgery.
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People now have the technology to put their hands out and ask for money and their friends and family can decide what's worthy of being funded.
Businesses don't generally ask for money in the same way, but it's not unheard of. Many non-profit (on not profitable) local news operations take donations. In many ways, that works like when you go to a museum and there's a suggested fee.
You don't have to pay, but it's the right thing to do.
