Should You Buy PayPal While It's Below $100?

PayPal Holdings (NASDAQ: PYPL) has lost investor confidence in recent years. Its stock has plunged 77% from its 2021 peak, but the payments processor remains popular among its 434 million active users. The company has overhauled its leadership team in hopes of revitalizing growth and restoring confidence among shareholders.

Any time a stock drops significantly from its highs, especially one of a company as profitable as PayPal, it's worth exploring to determine whether investors should buy, sell, or hold it.

While digital payments surged during pandemic lockdowns, PayPal benefited from a boom in e-commerce, but that momentum faded as in-person shopping rebounded. At the same time, competition from Apple Pay, Block's Cash App, and other fintech players has intensified, making it harder for PayPal to maintain its dominance in business and consumer payments.

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