Popular fast food chain looks to dethrone McDonald's
A popular fast food chain unveiled a new business strategy to outdo its rivals by 2028
On Mar. 6, Wendy's announced its plans to open 1,000 new locations worldwide over the next four years to expand its international footprint. It also aims to reach $18 billion in sales by the end of 2028 with 5% to 6% annual sales growth.
If this project goes as planned, the fast food chain expects to nearly double its global footprint and sales. Although a huge increase, here are the strategies it plans to execute to reach these goals.
