China's "mini-drama" industry grew 35% YoY to ~$6.91B in 2024, surpassing the country's box office and forcing iQiyi and Tencent to embrace short-form dramas (Sohee Kim/Bloomberg)
Sohee Kim / Bloomberg: China's “mini-drama” industry grew 35% YoY to ~$6.91B in 2024, surpassing the country's box office and forcing iQiyi and Tencent to embrace short-form dramas — - New kind of web series tell stories in ultra-brief episodes — Chinese companies are now exporting mini dramas to the US
Sohee Kim / Bloomberg:
China's “mini-drama” industry grew 35% YoY to ~$6.91B in 2024, surpassing the country's box office and forcing iQiyi and Tencent to embrace short-form dramas — - New kind of web series tell stories in ultra-brief episodes — Chinese companies are now exporting mini dramas to the US
