Audi changes naming convention for models again, reverting to e-tron for EV, TFSI for petrol, TDI for diesel
What’s in a name? Some confusion, apparently – Audi has decided to revert to its previous, long-standing model naming convention, just two years after it had changed its naming strategy to use even numbers for […] The post Audi changes naming convention for models again, reverting to e-tron for EV, TFSI for petrol, TDI for diesel appeared first on Paul Tan's Automotive News.
What’s in a name? Some confusion, apparently – Audi has decided to revert to its previous, long-standing model naming convention, just two years after it had changed its naming strategy to use even numbers for EV models, and odd numbers for internal combustion-powered models.
“This decision is the result of intensive discussions and also follows the wishes of our customers as well as feedback from our international dealers,” said Audi head of sales and marketing Marco Schubert.
The first model to adopt the now-revised naming convention will be the 2025 Audi A6 with internal combustion power, which is due to make its debut in March, says Audi. This comes after the latest Audi A6 e-tron was unveiled in August last year with Sportback and Avant bodystyles, including the higher-performance S6.
As such, a suffix will once again denote the type of powertrain for a given model variant, which means that e-tron will denote a battery-electric vehicle, TFSI for a petrol ICE unit, TFSI e for a petrol plug-in hybrid, and TDI for diesels. Thus, the A7 name will not be used on a combustion-powered version of the latest A6.
While the previous distinction between EVs and ICE-powered vehicles according to model number now no longer applies, The German manufacturer also stated that “no retroactive name changes are planned concerning models already on sale,” which means that the A5 sedan and Avant will continue as is, and the appearance of the A5 Avant name appears short-lived.
The post Audi changes naming convention for models again, reverting to e-tron for EV, TFSI for petrol, TDI for diesel appeared first on Paul Tan's Automotive News.