As customers struggle, Target adds affordable glam product line
Target has a track record of successful luxury brand collaborations.

Chances are most people who shop at Target are there for household goods like laundry detergent, diapers, and dog food.
Plus, the company has doubled down on groceries over the last couple of years, with the store becoming more of a one-stop shop. In fact, the company's food and beverage sales increased from $15 billion in 2019 to more than $24 billion in 2024, according to the company's website.