Inside the wealthy's ultimate Super Bowl status symbol: a stadium suite

Stadium suites at Super Bowl LIX cost up to $2 million. See what the exclusive experience actually entails.

Feb 8, 2025 - 11:37

Inside the wealthy's ultimate Super Bowl status symbol: a stadium suite

Elon Musk in his suite at Allegiant Stadium for Super Bowl LVIII. — Elon Musk watched 2024's Super Bowl LVIII from a suite.
Michael Owens/Contributor/Getty Images

On Sunday, February 9, the Caesars Superdome will host Super Bowl LIX.
Stadium suites offer ultrarich attendees like Taylor Swift a luxury game day experience.
They are reported to cost between $750,000 and $2 million.

The ultrawealthy's 2025 social calendar includes various sporting events, and the first one of the year is the Super Bowl.

"The Super Bowl is always a draw," Elisabeth Brown, a client manager at travel and lifestyle concierge company Knightsbridge Circle, told Business Insider ahead of last year's big game. "It's an excuse to see the best of the best in terms of sports, parties, and entertainment."

This year, the world's wealthy will descend on New Orleans on Sunday, February 9, to watch the Kansas City Chiefs take on the Philadelphia Eagles at Caesars Superdome.

Still, what makes their Super Bowl experience special? For many, it's access to a stadium suite. From comfortable seating to curated catering, here's everything you need to know about the ultrarich's ultimate game day status symbol.

This year, suites are reported to cost between $750,000 and $2 million.

A wide shot of Caesars Superdome at night. — Super Bowl LIX will be held at Caesars Superdome in New Orleans.
Don Juan Moore/Contributor/Getty Images

Caesars Superdome has 165 privately owned suites throughout the stadium, from the field to the 300 and 400 levels. Suites have capacities between 14 and 40 seats.

What does the suite experience actually include?

A view of the interior of a suite at Caesars Superdome. It includes high-top tables and chairs, counters lined with drinks and snacks, and a peak at additional seating to see the field. — Suites at Caesars Superdome are catered.
Caesars Superdome

Sports Illustrated reported that the Super Bowl LIX suite experience includes amenities like parking passes, private restrooms, and comfortable seating.

Catering is also provided for suite holders by global hospitality company Sodexo Live!, which has served 16 Super Bowls.

Bruce Kraus, the company's regional vice president of operations, told Business Insider that each suite has a full-service bar and its own suite attendant.

Suite holders also have access to exclusive menu items.

Sodexo Live! "Taste of Louisiana" menu items, including chicken sausage gumbo and lobster and crawfish étouffée. — Suite holders have access to exclusive menu items.
Sodexo Live!/Matthew Noel

Some of the featured suite menu items by Sodexo Live! include a chilled seafood tower of lobster, stone crab claws, jumbo gulf shrimp, oysters, a sushi platter, and a citrus Caesar salad. Since the Super Bowl is in New Orleans, the menu also features a king cake, traditional to Mardi Gras.

"We definitely curate that experience," Jennifer Bargisen, vice president of culinary at Sodexo Live!, told BI, adding that the company wanted to make sure the experience "is quintessentially New Orleans."

So, in addition to high-end items like tomahawk steaks, suite holders are also "going to get gumbo, and it's going to be our housemade recipe," she said.

To ensure the taste of New Orleans was authentic, the company partnered with a variety of local businesses, including Leidenheimer, which supplied more than 50,000 baguettes for the occasion because, as Bargisen said, you would never call it a po' boy unless it was on Leidenheimer bread.

Suite holders' food is also delivered on a timed schedule.

An interior view of a suite at Caesars Superdome, complete with catering supplies and high-top tables and chairs. — In addition to timed food service, suite holders can order additional menu items.
Caesars Superdome

Bargisen told BI that the suite menu was handcrafted down to the timing of the service, so that new foods are available at kickoff, halftime, and so on.

"We want the experience in the suites and food and beverage to be the same as the game feels," she said.

In addition to suite-exclusive menu items and timed food service, suite holders have access to other Super Bowl-featured dishes like seafood nachos and alligator sausage and a QR code for more traditional stadium snacks like hand-breaded chicken tenders.

"If they want something and we can make it happen, it's happening," Bargisen said.

Premium service is a key part of the experience, too.

The "Voodoo Magic" and "Loaded Spicy Bloody Mary" cocktails created by Sodexo Live! — Sodexo Live! also crafted cocktails like the "Voodoo Magic" and "Loaded Spicy Bloody Mary."
Sodexo Live!/Matthew Noel

Paul Pettas, vice president of brand and communications at Sodexo Live!, told BI that all front-of-house, guest-facing staff underwent enhanced training with the New Orleans Culinary & Hospitality Institute.

"We're on the world stage," Kraus said. "You have to deliver that premium yet comfortable, approachable service level."

At the end of the day, suite holders are just like us.

An interior view of a lower-level suite at Caesars Superdome. — Bargisen told BI that suite holders "still want it to feel like a game."
Caesars Superdome

Bargisen told BI that the "interesting nature" of many suite holders, including billionaires, is that they "still want it to feel like a game."

"As much as it is an exclusive experience, and you know, they want that premium anticipatory service…there are still hot dogs there, right?" she said.

Read the original article on Business Insider