Could Buying Nike Stock Today Set You Up for Life?

Nike (NYSE: NKE) is undoubtedly one of the most widely recognized brands in the world. Unfortunately, that positioning doesn't guarantee consistent financial success. The company's revenue and net income continue to decline on a year-over-year basis.As of this writing (Feb. 21), Nike trades 57% below its all-time high from November 2021. This dip might be too hard to ignore for some investors who believe the business can orchestrate a successful turnaround. But could buying this consumer discretionary stock today set you up for life?Before you even think about adding Nike to your portfolio, it's critical to ensure that you believe the company's economic moat is still present. In Nike's case, its brand is the most important factor contributing to its long-term success. Investors must be confident this competitive advantage isn't dying.Continue reading

Feb 27, 2025 - 14:15
 0
Could Buying Nike Stock Today Set You Up for Life?

Nike (NYSE: NKE) is undoubtedly one of the most widely recognized brands in the world. Unfortunately, that positioning doesn't guarantee consistent financial success. The company's revenue and net income continue to decline on a year-over-year basis.

As of this writing (Feb. 21), Nike trades 57% below its all-time high from November 2021. This dip might be too hard to ignore for some investors who believe the business can orchestrate a successful turnaround. But could buying this consumer discretionary stock today set you up for life?

Before you even think about adding Nike to your portfolio, it's critical to ensure that you believe the company's economic moat is still present. In Nike's case, its brand is the most important factor contributing to its long-term success. Investors must be confident this competitive advantage isn't dying.

Continue reading