Aldi delights fans by copying key Trader Joe's strategy
As Aldi expands its US footprint, it's learning from the things Trader Joe's does right.
Shopping for food is usually more of a chore than a leisure activity.
Sure, some retailers make it more fun than others.
At Costco, you can sample free goodies while you're walking around doing your shopping. And if you've ever had the pleasure of shopping at Stew Leonard's, you've no doubt appreciated the store's fun, festive atmosphere and unique food offerings.
